Digital Targeting Segments
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Social Networking Behaviors for High Income Households
High Income Opinion Leaders High income online influencers can be beneficial in promoting your brand, plus help get the word out about new products and services. The post Social Networking...

Social Networking Behaviors for Affluent Households
Affluent Online Influencers How do Affluent households share their opinions online? Their social networking behaviors can lend some insight on how you can better engage with them. The post...

Omni-Channel Advertising: Comparing the Channels
Groups that Say Yes to Digital Advertising How do age groups and income tiers compare when it comes to digital advertising on TV, mobile, radio and Internet? The post Omni-Channel Advertising:...

Omni-Channel Advertising: Channels for Financial Services