Online Targeting for Auto: Where Do These Consumers Live?

October 9, 2013 Data-driven Marketing

IXI Services offers auto-specific digital targeting segments to help auto manufacturers, auto lenders, dealers, and their agencies increase their ability to differentiate online visitors in real-time and reach the right audience for their brands, models, and offers. Let’s take a look at the 5 ZIP Codes with the highest volume of households for three of our auto segments:

Online Targeting for Auto: Where Do These Consumers Live?

Note: Our digital segments do not include any personally identifiable information. Segments are estimates of likely household characteristics built using anonymous, aggregated, neighborhood-level data.

Source: IXI Services Digital Targeting Segments


IXI Targeting Segments are Available Through Leading Media Platforms

IXI Services’ targeting segments are available through many major ad networks and data management platforms such as AOL, BlueKai, Exelate, and TURN. If you or your agency want to know the full list of those we work with, *protected email* today.


Want to learn more?

Contact your account manager, *protected email* us, or check our website.

The post Online Targeting for Auto: Where Do These Consumers Live? appeared first on Equifax Data-driven Marketing.

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