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Audience Segmentation: Time To Hit The Reset Button
Audience Segmentation: Time To Hit The Reset Button

January is a unique time in marketers’ calendars, beginning with the recovery from a hectic fourth quarter ...

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Top Interests – Millennials vs. Baby Boomers
Top Interests – Millennials vs. Baby Boomers

If you are planning promotions for your top Millennial and Baby Boomer customers, then keep in mind their p...