Other content in this Stream
Digital Segments Targeting Millennials
Digital Targeting Segments for Auto
Retail Propensity Digital Targeting Segments
Marketing Solutions for Energy Marketers
Marketing Solutions for Insurance
Marketing Solutions for Restaurants
Consumer Insights for Retail Loyalty Case Study
Retail Store Planning Use Case
Economic Cohorts brochure
Financial Cohorts brochure
Data-driven Marketing Self-Assessment for Financial Services
Baby Boomer Wallets are Booming
Baby Boomers represent about 37.5% of U.S. households and with their healthy wallets, you might want to know a bit more about their finances and where you can reach them. Check out this...
Digital Marketing Best Practices
Customer Acquisition - 5 Questions to Ask
Data-driven Marketing Self-Assessment for Communications
Three Keys to Keeping Your Financial Services Organization Ahead of Changing Customer Behavior
For financial services organizations, competition from nontraditional market players is eating into revenue. According to PricewaterhouseCoopers, financial institutions face losing 24 percent of...
Finding (and Keeping!) Your Best Customers: Three Reasons Why It’s Even Harder Than You Think
Who are your best customers, and how do you keep them engaged? Communications and digital media marketers struggle with this constantly. Consumers are breaking away from traditional media...
Understanding the Millennial Wallet
As more Millennials (born 1981-2000) enter the workforce, many are moving to urban areas and seeking higher salaries. Equifax data shows the top 10 metro areas with huge influxes of Millennial...
Data-driven Marketing for Financial Services
Data-driven Marketing from Equifax