Getting to Know Holiday Shopper Segments

October 14, 2016 Twig Interactive

With the holiday shopping season just around the corner, let’s get to know a few of our retail digital targeting segments – Jewelry Buyers, Luxury Shoppers, and Mass Market/Discount Shoppers.

Online advertisers can use these segments to hone the audiences for their holiday campaigns.

Did You Know: Getting to Know Holiday Shopper Segments

Source: Digital Targeting Segments

Spending Spotlight

What percent of U.S. households are likely to spend more than $100,000 on discretionary purchases each year? 7%!

Want to know more about how annual U.S. spending breaks out for the rest of the population? Check out our holiday shopping infographic.
 

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Digital Targeting Segments – Holiday Shoppers
Digital Targeting Segments – Holiday Shoppers