Young and On the Road to Wealth

August 16, 2014 Data-driven Marketing

We offer a vast array of digital targeting segments to help online marketers market more efficiently to consumers with the specific behaviors, preferences or characteristics in their target audience.

This month, we explored our “Young and On the Road to Wealth” segment – households whose estimated age and income indicate a likelihood of high future net worth. The map below shows the concentration of U.S. households within this digital targeting segment by ZIP Code:

Map showing the concentration of U.S. households within this digital targeting segment by ZIP Code

Source: IXI Services Digital Targeting Segments

Financial Profile

Let’s take a closer look at the financial profile of households in the “Young and On the Road to Wealth” segment:

 

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