Did you know that not only can you work with Equifax to help identify your optimal target audience using our data-driven wealth-based financial measures, but that we can also help you reach and connect with them through almost all channels? Review this ebook to help make sure you are keeping up with the latest digital technologies to inform and help enable optimal omni-channel marketing.
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Optimizing Digital Marketing Spend in Financial Services
A Multi-touch Attribution Study on the Role of Facebook, Display and Search Marketing in Financial Services
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Find out how much you can optimize your marketing spend with our ROI Calculator!
Firm Drives Omni-Channel Marketing - Case Study
Equifax provides data-driven marketing solutions, helping firms reap unexpected benefits like leveraging data to build awareness and drive new business.
High Asset Gen Xers: Spread Across the Nation
Marketing to Gen X households? Find out where to find those likely to have high median assets. The post High Asset Gen Xers: Spread Across the Nation appeared first on Equifax Data-driven Marketing.
Connect with Current and Future Millennial Investors via Digital Channels
Financial marketers: Which Millennial segments are likely to benefit from your financial products and services and how can you reach them? The post Connect with Current and Future Millennial...
Increase New Client Assets by Targeting the Right Audience Case Study
Upward Mobility Income Range Digital Targeting Segments
The Data-Centric Org 2018 - DMA-IAB-Winterberry Group
Digital Capabilities Overview
Identifying Cross-Sell Candidates - Brokerage to Deposit
Cost per Profitable Acquisition is the Metric to Measure
WealthGauge for Financial Advisors
The State of Data 2017 - DMA-IAB-Winterberry Group
The Foundation of IXI Data