Consumer Insights for Retail Loyalty Case Study

Help improve marketing efficiency by focusing promotional efforts on those customers that more likely have higher spending capacity and potential, while helping reduce marketing efforts spent on customers with lower spending potential.

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Marketing Solutions for Retail
Marketing Solutions for Retail

Data-driven marketing solutions for retail.

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Discretionary Spending:  Which States Have the Highest Spenders?
Discretionary Spending: Which States Have the Highest Spenders?

Where Are the Spenders? Which states have the highest household-level discretionary spending? Which states ...