In the 2021 edition of Wealth Trends, Equifax explores the “next new” brought about by the impacts of COVID-19. Whether you are developing and executing targeted strategies for marketing messaging , seeking to acquire new prospects, or looking to drive more value from existing relationships, the report uncovers important insights about what your customers have been facing financially during these unprecedented times.
This report looks at navigating the impacts of COVID-19 on consumer finances in the lenses of:
- The pandemic, recession and aid: how both health and financial stressors affected customers over the last year
- Mind, body and money: Understanding the financial stresses that will impact customers well into the future
- Current U.S. wealth landscape and distribution of wealth in the U.S.
- How you can use household financial durability to target attractive prospects and provide the level of service your customers need
