Firm Drives Omni-Channel Marketing - Case Study

July 11, 2018

Equifax provides data-driven marketing solutions, helping firms reap unexpected benefits. When a leading brokerage firm rolled out their new omni-channel marketing strategy, it proved to be an opportunity for the organization to leverage data to not only build awareness, but to drive new business.

You’ll learn:

  • How the firm applied metrics to better understand their segment data
  • How greater segmentation helped enhance budget efficiency
  • How addressable television campaigns complemented existing omni-channel marketing efforts
Previous Flipbook
Freedom First Credit Union Grows Deposits - Case Study
Freedom First Credit Union Grows Deposits - Case Study

Freedom First wanted to quickly bring in new deposits to fuel liquidity and balance their portfolio. This e...

Next PDF
Dominate the Competition with Data-driven Insights
Dominate the Competition with Data-driven Insights

Dominate the Competition with Data-driven Insights with analytics and marketing.