Videos on Data-driven Marketing from the Equifax YouTube channel
Freedom First Credit Union Grows Deposits - Case Study
See how Freedom First Credit Union grew deposits with help from Equifax Data-driven Marketing services.
Data Dialogues Podcast: Where business leaders share their data stories.Listen now
CASE STUDY: Credit Union Enhances Targeted Marketing and Grows Balances
Before working with Equifax’s IXI Services division, South Carolina Federal Credit Union had relied on various segmentation schemas to identify key members, but had not achieved desired results. Plus
WealthComplete HD - Financial Insights to Better Assess Customer Opportunity from Day One
WealthComplete HD enables financial services firms to better understand customer financial potential from Day One, and better pinpoint high-potential prospects with the right message.
Data-driven Marketing from Equifax
Successful data-driven marketing is about expertly curating and managing data to more effectively orchestrate optimal customer experiences with the right customers. Look to Equifax for the next step i
Equifax Ignite: Know More. Score More. Approve More.
Forget everything you thought you knew about big data and analytics. Equifax Ignite™ is a revolutionary portfolio of premier data and advanced analytics solutions designed to securely support the fu
PODCAST: Reaching for Retail Nirvana: Better Leverage Data to Engage Valuable Shoppers
Retailers can leverage actionable segmentation data and market more effectively to your customers. Hear Best Practices in this IXI Services podcast. IXI‘s recent webinar discussed ways that retailer
PODCAST: Ingredients for Restaurant Success – Leverage Data to Engage Valued Guests
This podcast presents ways for restaurants to leverage their in-house POS data for Customer Engagement marketing activities and enterprise-wide decisions. Real-world examples of Best Practices are hig
Reaching for Retail Nirvana: Better Leverage Data to Engage Your Most Valuable Shoppers
IXI‘s recent webinar discussed ways that retailers can work towards improved customer engagement through a 360-degree view of their customers and prospects. Reaching this type of “retail nirvana” is n
Marketing Best Practices in Customer Lifetime Value for Communications Marketers
Better leverage your in-house customer data by enhancing their Customer Lifetime Value (CLV) modeling for use in customer engagement marketing activities. This webinar presents ways Equifax can help c
Leverage Data to Attract & Engage Valued Guests - Webinar
This webinar presents ways for restaurants to leverage their in-house POS data for Customer Engagement marketing activities and enterprise-wide decisions. Equifax can help clients take advantage of th
Time to Brush Up - Digital Marketing is Changing Fast!
Fresh consumer data sources and analytics are emerging that can skyrocket your results and ROI. Think you know digital advertising? Think again. The recent availability of fresh data sources around