Successful data-driven marketing is about expertly curating and managing data to more effectively orchestrate optimal customer experiences with the right customers. Look to Equifax for the next step in data-driven marketing enablement solutions that help you drive profitable growth. We help you enhance, synthesize and activate customer data, turn complex insights into an understanding of customer needs, personalize the customer experience with the right messages in the right channels, and meaningfully measure performance to optimize marketing spend and customer value. Equifax is your ally in increasing Marketing ROI and helping ensure you’re building profitable relationships with the right customers and increasing customer engagement and loyalty.
WealthComplete HD enables financial services firms to better understand customer financial potential from D...
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See how Freedom First Credit Union grew deposits with help from Equifax Data-driven Marketing services.
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WealthComplete HD enables financial services firms to better understand customer financial potential from Day One, and better pinpoint high-potential prospects with the right message.
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IXI‘s recent webinar discussed ways that retailers can work towards improved customer engagement through a 360-degree view of their customers and prospects. Reaching this type of “retail nirvana” is n
Better leverage your in-house customer data by enhancing their Customer Lifetime Value (CLV) modeling for use in customer engagement marketing activities. This webinar presents ways Equifax can help c
This webinar presents ways for restaurants to leverage their in-house POS data for Customer Engagement marketing activities and enterprise-wide decisions. Equifax can help clients take advantage of th
Fresh consumer data sources and analytics are emerging that can skyrocket your results and ROI. Think you know digital advertising? Think again. The recent availability of fresh data sources around