Optimize Your Marketing Budget with OptimaHub

OptimaHub is a people-based marketing measurement and analytics solution that delivers the customer journey tools needed to measure and value every phase of the customer journey.

OptimaHub helps organizations reduce ad waste, optimize ad spend and drive sustainable long-term growth by delivering a clearer understanding of the full impact their marketing actions may have on consumer behavior and loyalty.

Compete more effectively in today’s environment with a fuller understanding of each individual’s end-to-end experience across the customer journey and grow customer value by identifying those consumers more likely to buy from and remain loyal to your brand.

More information on OptimaHub Marketing Attribution

Previous Video
CASE STUDY: Credit Union Enhances Targeted Marketing and Grows Balances
CASE STUDY: Credit Union Enhances Targeted Marketing and Grows Balances

Before working with Equifax’s IXI Services division, South Carolina Federal Credit Union had relied on vari...

Next Video
WealthComplete HD - Financial Insights to Better Assess Customer Opportunity from Day One
WealthComplete HD - Financial Insights to Better Assess Customer Opportunity from Day One

WealthComplete HD enables financial services firms to better understand customer financial potential from D...