We offer a vast array of digital targeting segments to help online marketers market more efficiently to consumers with the specific behaviors, preferences or characteristics in their target audience.
This month, we explored our “Young and On the Road to Wealth” segment – households whose estimated age and income indicate a likelihood of high future net worth. The map below shows the concentration of U.S. households within this digital targeting segment by ZIP Code:
Let’s take a closer look at the financial profile of households in the “Young and On the Road to Wealth” segment:
- Average Investable Assets: $80,677
- Average Annual Income: $114,009
- Average Annual Discretionary Spending: $57,593
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