• Interactive Solutions Menu - Data-driven Marketing

    Interactive Solutions Menu - Data-driven Marketing

    Household financial insights can help drive the core of your data-driven marketing strategies. Let us put our consumer financial expertise into action to help your business and your customers.

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  • 6 Ways Financial Insights Fuel Marketing

    6 Ways Financial Insights Fuel Marketing

    Financial firms are focusing on risk mitigation during the pandemic, but that doesn’t mean financial marketers should simply wait it […] The post 6 Ways Financial Insights Fuel Marketing appeared...

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  • Pay-for-Performance Marketing Programs with Kessler Group

    Pay-for-Performance Marketing Programs with Kessler Group

    Accelerate growth and spread account acquisition costs over time to better align revenues with expenses with marketing consulting from The Kessler Group.

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  • Wealth Trends Report - 2019

    Wealth Trends Report - 2019

    Wealth Trends annual “wealth census” report produced by Equifax using proprietary wealth data from the IXI Network. Report features national metrics on U.S. consumer investible assets.

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  • Five Tips to Advance your Digital Credit Marketing

    Five Tips to Advance your Digital Credit Marketing

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  • Data-driven Marketing for Financial Services

    Data-driven Marketing for Financial Services

    Data-driven Marketing for Financial Services - Insights to Find Opportunity and Grow Your Business.

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  • Digital Credit Marketing Solutions

    Digital Credit Marketing Solutions

    Digital Credit Marketing solutions from Equifax can help marketers expand their acquisition efforts to better engage and convert credit and insurance audiences via digital channels.

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  • Digital Credit Marketing: Extending Prescreen Campaigns

    Digital Credit Marketing: Extending Prescreen Campaigns

    Digital Credit Marketing can help marketers extend Prescreen campaigns online - reaching high-potential consumers with offers where they spend their time.

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  • Credit Marketing: Enhancing the Digital Journey

    Credit Marketing: Enhancing the Digital Journey

    As a financial company, you’ve probably tested virtually every element of traditional direct mail credit marketing campaigns – from the […] The post Credit Marketing: Enhancing the Digital Journey...

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  • Multi-channel Prescreen - Product Sheet

    Multi-channel Prescreen - Product Sheet

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  • Digital Credit Marketing: Understanding the Customer Journey

    Digital Credit Marketing: Understanding the Customer Journey

    How Does the Shift to Digital Marketing Impact Measurement? In today’s credit marketing landscape, digital marketing rules. Email is overshadowing […] The post Digital Credit Marketing:...

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  • Digital Credit Marketing: 99% Email Deliverability… Really

    Digital Credit Marketing: 99% Email Deliverability… Really

    As a consumer, what’s your first thought when you find a credit offer in your stack of snail-mail? Do you […] The post Digital Credit Marketing: 99% Email Deliverability… Really appeared first on...

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  • Digital Credit Marketing: Preview Credit Eligibility

    Digital Credit Marketing: Preview Credit Eligibility

    Digital Channels Have Their Challenges Historically, credit marketing has largely focused on delivering firm offers of credit to tailored Prescreen […] The post Digital Credit Marketing: Preview...

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  • Enhanced Email Append for Prescreen - Product Sheet

    Enhanced Email Append for Prescreen - Product Sheet

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  • Credit Modeling for ITA - Product Sheet

    Credit Modeling for ITA - Product Sheet

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  • Reach Marketing Enlightenment

    Reach Marketing Enlightenment

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  • Firm Drives Omni-Channel Marketing - Case Study

    Firm Drives Omni-Channel Marketing - Case Study

    Equifax provides data-driven marketing solutions, helping firms reap unexpected benefits like leveraging data to build awareness and drive new business.

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  • Leveraging Financial Cohorts Online to Power Deposit Growth

    Leveraging Financial Cohorts Online to Power Deposit Growth

    How to leverage financial cohorts online to power deposit growth.

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  • Reaching the Right Audience Online with Wealth-Based Targeting

    Reaching the Right Audience Online with Wealth-Based Targeting

    How to reach the right audience online with wealth-based targeting.

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  • The Right Online Ad for the Right Affluent Household

    The Right Online Ad for the Right Affluent Household

    Not all Affluent Households are Alike Reaching high-income households online isn’t hard. There are many digital targeting segments based on […] The post The Right Online Ad for the Right Affluent...

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