5 Audience Segments to use during Tax Season

As Marketers prepare campaigns for Tax Day they can target consumers thinking about their finances (and their refunds).  Digital Targeting Segments from Equifax can help you leverage your audiences' mindset to deliver targeted messages in response to the season.

Highlighted Digital Targeting Segments for reaching marketing audiences in Tax Season

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Drive Customer Growth eBook
Drive Customer Growth eBook

eBook with 7 tips for financial services firms to acquire the right customers, grow share and expand relati...

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Firms want to reduce CPA of online ad campaigns and target qualified audiences
Firms want to reduce CPA of online ad campaigns and target qualified audiences

Surpassing online cost per acquisition (CPA) goals with financial and economic-based audience targeting