Acquisition strategies for communications and media.
Financial marketers: Which Millennial segments are likely to benefit from your financial products and servi...
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Turn to Equifax for personalized, targeted email campaigns for Prescreen
Use Equifax Digital Targeting Segments to reach online audiences as they prepare for the upcoming school year.
Find your potential digital target audience just in time for summer.
Use Equifax Digital Targeting Segments to reach online audiences as they shop for Mother's Day and Father's Day.
Use Equifax Digital Targeting Segments to reach audiences as they think about their tax refund.
In this use case we market to offline audiences using digital marketing channels.
Online advertisers need to consider the value of campaign targeting and cost per profitable acquisition to measure for digital.
Leading bank leverages digital targeting segments to increase opening balance by 300%
Data in advertising can be used to learn more about existing customers, target potential customers, and even find new ones. Equifax Data-driven Marketing can help.
As the pandemic forces consumers to spend more time online, brands must adopt a digital, data-driven approach
Surpassing online cost per acquisition (CPA) goals with financial and economic-based audience targeting
Reaching the right audience online with wealth-based targeting
Custom addressable TV segments help achieve 500% lift in new account assets
How to use 3rd party estimated household financial measures without protected class demographics
This year has forced financial firms to reevaluate and alter their lending programs. Many lenders have had to work quickly […] The post Enhance Prescreen and Keep Lending appeared first on Equifax...
Financial insights, like consumer financial durability, can help you see important differences between consumers.
Why Digital Credit Marketers Should Embrace Email Consumers are relying more on digital channels during the pandemic, whether it’s work, […] The post Digital Credit Marketing: 97% Email...
Equifax is your ally in increasing Marketing ROI, building profitable relationships with the right customers, and increasing customer engagement and loyalty.
Find high-potential digital audiences for Mother's Day and Father's Day promotions and all your campaigns.