Addressable TV Advertising

Targeting ads on television has historically been an expensive endeavor with mixed results. Today, Addressable TV allows advertisers to more securely and accurately target their optimal audiences through cable and satellite. Equifax works with leading providers to help you reach millions of households. You’ll learn:

  • How Addressable TV can fit into your omni-channel marketing strategy
  • How to onboard your offline customers and prospects to execute successful Addressable TV campaigns
  • How to measure campaign effectiveness with closed-loop attribution
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Social Networking Behaviors for High Income Households
Social Networking Behaviors for High Income Households

High Income Opinion Leaders High income online influencers can be beneficial in promoting your brand, plus ...

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Closed-Loop Attribution
Closed-Loop Attribution

600+ Digital Targeting Segments

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