Reaching the Right Audience Online with Wealth-Based Targeting

Financial services firms and their agencies have a wide variety of options when it comes to targeting online consumers. Yet reaching the right consumers in the digital world is challenging.

Read this case study to learn how a leading financial services firm leveraged wealth-based Digital Targeting Segments to reach high-asset visitors and serve ads to consumers that were likely to have the desired financial characteristics for its products and services.

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Deliver an Omni-Channel Experience with Financial Insights
Deliver an Omni-Channel Experience with Financial Insights

Equifax can help identify your optimal target audience using our data-driven wealth-based ­financial measures.

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Connect with Current and Future Millennial Investors via Digital Channels
Connect with Current and Future Millennial Investors via Digital Channels

Financial marketers: Which Millennial segments are likely to benefit from your financial products and servi...

800+ Digital Targeting Segments

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