Meet Henry

Data-driven Marketing

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If you earn a high income, you’re bound to be rich, right? Well, that’s not always the case.

Over the next few months, we’ll explore this interesting group of HENRYs – High Earners, Not Rich Yet. Although they earn annual incomes of more than $100K, they have yet to amass investable assets of $1M. Households in this group are also under 55 years old. Let’s get to know these Henrys (and Henriettas):

DYK: Meet Henry

Source: Financial Cohorts^®

Spotlight on Financials

How much money does the average Henry likely hold in different financial accounts or investment options?

Deposits: $72K
Stock: $42K
Bonds: $4K
Mutual Funds: $79K
Other Assets: $17K

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The post Meet Henry appeared first on Equifax Data-driven Marketing.

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