Metro Areas with Big Gains in Discretionary Spending

Life is getting more expensive. Plus, population shifts across the U.S. are bringing new cash to many markets. Which regions have the highest estimated median discretionary spending per household? Which areas have seen the biggest growth in median discretionary spending in the last 3 years? Are your markets growing or shrinking?

Take a look and then contact us to find out more about the estimated discretionary spending of households in your target markets. Plus, use our spending-based digital targeting segments to better reach your most valuable customers and prospects.

Source: DS$TM June 2014-2017.  Discretionary spending represents what a household likely spends on discretionary items after accounting for the fixed expenses of life (e.g., rent, utilities, public transportation, personal insurance, etc.).

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The post Metro Areas with Big Gains in Discretionary Spending appeared first on Equifax Data-driven Marketing.


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