Equifax Insights

States Report Widespread Unemployment Fraud During Pandemic During a June 1 Congressional Subcommittee briefing, the Department of Labor estimated that […] The post 3 Ways State Unemployment...

Does “Prime” Mean Perfect? Prime rib. Prime rate. Optimus Prime. Regardless of whether you’re talking about dinner, finances or robot […] The post Why Lenders Need to Verify Income for Prime...

Take Note of Positive Trends Marketers are having to pivot on a dime as companies cut budgets or redirect spending […] The post How to Reach an Ideal Auto Buyer Audience appeared first on Equifax...

The Past as a Window to the Future In my last post, we spent time exploring methods to mitigate the […] The post What Can Natural Disasters Tell Us About a COVID-19 Economic Recovery? appeared...

States can Tap into $1 Billion in Federal Funding to Upgrade Technology and Data Use Unemployment persists even as many […] The post COVID-19 Highlights Needs for States to Modernize Unemployment...

Price and Payment Negotiations Slow Down the Buying Process Many showrooms are starting to reopen giving consumers the option to visit […] The post Verifications Save Time at the Dealership...

May 2020 Market Pulse Series – FAQs Equifax and our expert guest speakers answered dozens of questions from attendees following […] The post May Market Pulse: You Ask, We Answer appeared first on...

This blog post will be continually updated with timely and relevant insights gleaned from the latest Market Pulse weekly webinar […] The post May Update: How to Navigate the 2020 Economy appeared...

During the new realities of the current economic crisis, financial marketers are wondering how to mitigate delinquencies and defaults in […] The post 3 Actions to Take Now to Improve Your Account...

Financial brands have slashed volumes during the COVID-19 pandemic, but that doesn’t mean they have stopped marketing, says Equifax partner […] The post Shifting Your Marketing Message During...

The economic uncertainty caused by COVID-19 has impacted the automotive industry in complex ways. The entire auto ecosystem has been […] The post Auto Industry Recovery: 3 Key Takeaways appeared...

Financial firms are focusing on risk mitigation during the pandemic, but that doesn’t mean financial marketers should simply wait it […] The post 6 Ways Financial Insights Fuel Marketing appeared...

Gain a Competitive Advantage with Portfolio Reviews The world has changed quite considerably in a short amount of time. The […] The post The Importance of Overall Portfolio Reviews appeared first...

No doubt, the global COVID-19 pandemic has significantly disrupted industries across America, especially automotive.  While an estimated 30+ million have […] The post How Advanced Ad Targeting Can...

In this blog series, Equifax and expert guest speakers answer top of mind questions from attendees on the weekly Market […] The post April Market Pulse: You Ask, We Answer appeared first on...

During the COVID-19 crisis, the ability to shift your customer strategy and your marketing strategy depends heavily on having the […] The post Shift Your Marketing Strategy During COVID-19...

Comparing Historic Patterns with Current Trends During Unprecedented Times Great societal changes bring about big questions – and often, a […] The post Examining the Past to Understand the Future...

Fraudulent Employment Data in Mortgage Loan Applications Cause Risks for Industry, Lenders and Borrowers During flight school, pilots are taught […] The post How Lenders Can Verify Employment...

This question sounds absurd. But this is one of the most important questions lenders must ask themselves when making consumer […] The post Predicting Bankruptcies: Do You Know What You Don’t Know?...