Equifax Insights

Articles from the Equifax Insights Blog related to Data-driven Marketing

  • 5 Secrets of Innovation

    5 Secrets of Innovation

    Benjamin Franklin famously said there were only two things certain in life: death and taxes. But I’d like to add […] The post 5 Secrets of Innovation appeared first on Equifax Insights Blog.

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  • CARES Act Expands Unemployment Benefits

    CARES Act Expands Unemployment Benefits

    New Legislation includes temporary expansion of unemployment benefits for workers impacted by COVID-19. On Friday, March 27, the Coronavirus Aid, […] The post CARES Act Expands Unemployment...

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  • Government Releases New I-9 Audit Statistics

    Government Releases New I-9 Audit Statistics

    Brace for More Workforce Enforcement Efforts Note: ICE has extended notice of inspection response times due to Coronavirus disruptions. Read […] The post Government Releases New I-9 Audit...

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  • DHS Announces Adjustments for Form I-9 and E-Verify Processes

    DHS Announces Adjustments for Form I-9 and E-Verify Processes

    DHS Offers Option for Remote Section 2 Completion On March 20 the Department of Homeland Security (DHS) announced it is […] The post DHS Announces Adjustments for Form I-9 and E-Verify Processes...

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  • Unemployment Insurance (UI) Information for COVID-19 Claims

    Unemployment Insurance (UI) Information for COVID-19 Claims

    State agencies are issuing unemployment insurance (UI) benefit rule adoptions due to COVID-19 UPDATED ON: March 31, 2020 Many states […] The post Unemployment Insurance (UI) Information for...

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  • 600+ Digital Targeting Segments

    See Details/Reach
  • Unemployment Insurance Funding Included in COVID-19 Law

    Unemployment Insurance Funding Included in COVID-19 Law

    Emergency Funding to Help Stabilize Unemployment Insurance On Wednesday, March 18, Congress approved and the President signed into law the […] The post Unemployment Insurance Funding Included in...

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  • Could You Qualify for Disaster Relief Tax Credits?

    Could You Qualify for Disaster Relief Tax Credits?

    Note: These disaster credits do not cover businesses that are impacted by Coronavirus. Join our webinar to hear experts discuss the […] The post Could You Qualify for Disaster Relief Tax Credits?...

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  • Plan Now for CCPA Compliance

    Plan Now for CCPA Compliance

    If your organization handles consumer data, it’s time to start working on compliance with the California Consumer Privacy Act (CCPA). […] The post Plan Now for CCPA Compliance appeared first on...

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  • Seeing Through a New Innovation Lens

    Seeing Through a New Innovation Lens

    Kurt Baumberger has joined Equifax as Enterprise Innovation Officer. In this new role, he will create new capabilities to empathize with […] The post Seeing Through a New Innovation Lens appeared...

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  • How Rental Data Can Transform Consumer Credit

    How Rental Data Can Transform Consumer Credit

    Did you know that 35% of U.S. households live in rental housing? It’s true. [1] But most renters’ on-time housing […] The post How Rental Data Can Transform Consumer Credit appeared first on...

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  • Journey Through an ICE I-9 Audit

    Journey Through an ICE I-9 Audit

    Are You Prepared for an ICE I-9 Audit? Did you know that 76% of paper-based Form I-9s contain errors that […] The post Journey Through an ICE I-9 Audit appeared first on Equifax Insights Blog.

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  • 3 Things to Know About Trended Data

    3 Things to Know About Trended Data

    FICO recently announced that its new FICO®  Score 10 T, set to be released this summer, will include trended data. […] The post 3 Things to Know About Trended Data appeared first on Equifax...

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  • 5 Do’s and Don’ts for your Marketing Measurement Program

    5 Do’s and Don’ts for your Marketing Measurement Program

    Customer behaviors have become more complex as the number of devices and touchpoints they use expands. Consequently, marketers must be […] The post 5 Do’s and Don’ts for your Marketing Measurement...

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  • Podcast: "Still a Lot of Problems in Data Wrangling"

    Podcast: "Still a Lot of Problems in Data Wrangling"

    Podcast: "Still a Lot of Problems in Data Wrangling in Financial Services"

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  • Innovative CMOs get Top-dollar ROI

    Innovative CMOs get Top-dollar ROI

    Innovative CMOs get top-dollar ROI with campaign optimization and data.

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  • Data Integrity: A Marketer’s Opportunity Today

    Data Integrity: A Marketer’s Opportunity Today

    Data Integrity: A Marketer’s Opportunity Today - Confidence in the integrity of your data, data management and activations.

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  • Reach Valuable Customers of the Future

    Reach Valuable Customers of the Future

    Identify Upward Mobile Customers Imagine if you could predict which prospects and customers would become your most high-spending, loyal purchasers […] The post Reach Valuable Customers of the...

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  • Forrester Report: How Holistic Marketing Measurement Drives Business Success

    Forrester Report: How Holistic Marketing Measurement Drives Business Success

    Holistic Marketing Measurement Drives Business Success Report. Equifax has partnered with Forrester on the current state of marketing measurement. Mature leaders see exponential business benefits.

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  • The Right Online Ad for the Right Affluent Household

    The Right Online Ad for the Right Affluent Household

    Not all Affluent Households are Alike Reaching high-income households online isn’t hard. There are many digital targeting segments based on […] The post The Right Online Ad for the Right Affluent...

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  • Financial Marketers: Understand Gen-X Financial Behaviors

    Financial Marketers: Understand Gen-X Financial Behaviors

    Does Segmentation Go Far Enough? Segmentation for customer acquisition is a mainstay of daily business for most financial services firms. […] The post Financial Marketers: Understand Gen-X...

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