Data-driven Marketing from Equifax
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Digital Capabilities Overview
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Digital Capabilities Overview
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Digital Onboarding
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Improving Customer On-Boarding Leverage Financial Insights
Most Recent Flipbooks
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Digital Targeting Segments - Small Business Assets
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B2B Digital Targeting Segments Detail
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Optimizing Digital Marketing Spend in Financial Services
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Telstra Optimized Digital Marketing Spend with Custom Media Attribution
Equifax worked with Telstra to deliver custom, multi-touch attribution modeling return on marketing investment in order to optimize future media spend.
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Digital Targeting Segments for Business to Business
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Upward Mobility Income Range Digital Targeting Segments
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The Data-Centric Org 2018 - DMA-IAB-Winterberry Group
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The State of Data 2017 - DMA-IAB-Winterberry Group
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The Cookie Crumbles - The Need for People-based Measurement
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Digital Marketing Best Practices
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Cost per Profitable Acquisition is the Metric to Measure
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The Foundation of IXI Data
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Addressable TV Advertising
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Closed-Loop Attribution
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Digital Onboarding
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Improving Customer On-Boarding Leverage Financial Insights
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Segmentation using Economic Cohorts
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Segmentation using Financial Cohorts
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Deliver an Omni-Channel Experience with Financial Insights
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Digital Segments Targeting Millennials
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Data-driven Marketing
Insights
Blog Posts from Equifax Insights
Did You Know? - Insights
Infographics
Videos
Capabilities
Segmentation Resources for Marketers
Digital Marketing
Industries
Automotive Marketers
Banking & Lending Marketers
Brokerage Marketers
Communications Marketers
Energy Marketers
Insurance Marketers
Restaurant Marketers
Retail Marketers
Travel, Leisure, Entertainment & Hospitality Marketers
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