Retail Banking Propensity Digital Targeting Segments give banks the option of targeting consumers online based on their propensities to consume certain types of retail banking products and services – such as active online bill payers, CD investors, high checking account balance, and more.
Unlike other online targeting solutions, our Retail Banking Digital Targeting Segments are derived from direct-measured, anonymous invested assets, allowing you to target specifically on the select financial behaviors relevant to your goals.
