DDM - General & Digital

Digital Onboarding

Segment your customers and prospects to optimize your marketing campaigns

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Digital Onboarding Reach Your Best Customers Online Attention, marketing teams: When you think about your customers, do you sometimes visualize a person watching TV, checking their phone, and researching their next purchase on their tablet all at the same time? If so, then you need onboarding services from Equifax. With Onboarding, Marketers Can Reach Their Offline Target Audiences in the Digital World Onboarding enables marketers to convert their customer or prospect data in a secure environment to a digital format that can be used for online targeting. Savvy marketers know that they need to effectively reach and message to their customers or prospects on their preferred channels to get the best return on marketing spend. Equifax is the right onboarding partner to help companies reach their target customers via the devices they use most, engage in omni-channel marketing, track return on ad spend, and deepen. customer relationships. KEY BENEFIT Reach your offline audiences via major online channels including display, mobile Web and apps, and addressable TV Leverage our relationships with prominent Ad Tech companies to enable omni-channel marketing and closed-loop measurement Count on Equifax to protect your sensitive data Reach and engage customers and prospects through the channels they prefer

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