As Marketers prepare campaigns for Tax Day they can target consumers thinking about their finances (and their refunds). Digital Targeting Segments from Equifax can help you leverage your audiences' mindset to deliver targeted messages in response to the season.
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Use economic-based segmentation solutions from Equifax to increase customer long-term value and revenue and reduce campaign spend.
Use Equifax Digital Targeting Segments to reach online audiences as they start shopping for the holidays.
Equifax helps fuel email acquisition campaigns, and improve marketing ROI, using auto in-market indicators with our proprietary household financial and economic capacity.
Turn to Equifax for personalized, targeted email campaigns for Prescreen
Use Equifax Digital Targeting Segments to reach online audiences as they prepare for the upcoming school year.
Find your potential digital target audience just in time for summer.
Using data from the 2021 edition of the Equifax Wealth Trends report, we break down four common assumptions about the pandemic’s effect on household finances and explore whether they’re fact or fictio
Use Equifax Digital Targeting Segments to reach online audiences as they shop for Mother's Day and Father's Day.
Financial institutions turn to Equifax for personalized and targeted email campaigns.
Financial insights, like consumer financial durability, can help you see important differences between consumers.
Brokerage firms seeking to grow and generate new revenue streams can look towards differentiated financial data to help promote banking and lending products to high-potential audiences.
Online lending is an attractive opportunity for everyone from small-dollar lenders to specialty ﬁnanciers to retail businesses looking to expand online.
Equifax study Wealth Trends 2019 has shed light on the growth in wealth and assets of US consumers since the recession and how they are invested.
Equifax study Wealth Trends 2019 has shed light on how the different lifestages of US consumers affect investing.
Use our digital targeting segments to help improve online targeting for back-to-school campaigns.
Baby Boomers represent about 37.5% of U.S. households and with their healthy wallets, you might want to know a bit more about their finances and where you can reach them. Check out this...