Top 5 Digital Targeting Segments to use during Mother’s Day & Father’s Day

With Mother's Day and Father's Day happening in the next few months, marketers are starting to prepare their campaigns to target consumers shopping for the perfect gift for their loved ones. Equifax Digital Targeting Segments can help you advertise your products and services to the right online audiences in response to the holiday season.  

 

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4 Household Finance Trends Influenced by the COVID-19 Pandemic
4 Household Finance Trends Influenced by the COVID-19 Pandemic

Using data from the 2021 edition of the Equifax Wealth Trends report, we break down four common assumptions...

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Follow Up a Prescreen Direct Mail Campaign with Email
Follow Up a Prescreen Direct Mail Campaign with Email

Financial institutions turn to Equifax for personalized and targeted email campaigns.