Equifax solutions to measure Marketing campaign success.
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Maximize your budget and boost ROMI by using economic and financial data within your marketing campaigns, audience development and business strategy.
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As the pandemic forces consumers to spend more time online, brands must adopt a digital, data-driven approach
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Surpassing online cost per acquisition (CPA) goals with financial and economic-based audience targeting
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Marketing Measurement Drives Business Success - Forrester Report
Marketing Measurement Drives Business Success - Forrester Report 2019.
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Digital Capabilities Overview
Digital solutions for audience targeting, creating omni-channel campaigns, and measuring results.
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Customer behaviors have become more complex as the number of devices and touchpoints they use expands. Consequently, marketers must be […] The post 5 Do’s and Don’ts for your Marketing Measurement...
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Podcast: "Still a Lot of Problems in Data Wrangling in Financial Services"
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Innovative CMOs get top-dollar ROI with campaign optimization and data.
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ReadData Integrity: A Marketer’s Opportunity Today
Data Integrity: A Marketer’s Opportunity Today - Confidence in the integrity of your data, data management and activations.
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ReadFive Tips to Advance your Digital Credit Marketing
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