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Which Financial Cohorts Clusters are Most Connected to Brands via Social Media?
Which Financial Cohorts Clusters are Most Connected to Brands via Social Media?

In today’s omni-channel world, every brand wants to connect with their customers across multiple channels. ...

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Equifax Forms Strategic Alliance with Adobe to Make Digital Targeting Segments Available Within Adobe Audience Manager
Equifax Forms Strategic Alliance with Adobe to Make Digital Targeting Segments Available Within Adobe Audience Manager

Advertisers Can Now Define Target Audiences Through Estimated Financial Behaviors and Purchase Propensities...