Economic Cohorts brochure

October 4, 2017

Economic Cohorts® is a breakthrough household segmentation system that leverages our unique and proprietary household economic information to segment households by what matters most – a 360° view of households’ likely economics, including a more accurate and complete picture of total
income, total discretionary spending, and credit capacity and usage.

Economic Cohorts is the first consumer segmentation system to provide marketers such a complete picture of the customer wallet in combination with all of the key demographic, behavioral and lifestyle attributes you expect from a first-class consumer segmentation system.

Previous Article
Digital Targeting Segments from Equifax
Digital Targeting Segments from Equifax

Digital Targeting Segments from Equifax.

Next Article
Discretionary Spending:  Which States Have the Highest Spenders?
Discretionary Spending: Which States Have the Highest Spenders?

Where Are the Spenders? Which states have the highest household-level discretionary spending? Which states ...

800+ Digital Targeting Segments

See Our Reach