Equifax can help clients take advantage of their customer data, enhanced with economic data, to create more comprehensive Customer Lifetime Value calculations and help augment their marketing program strategies. Learn more…
-
ViewData-driven Marketing Self-Assessment for Communications
Data-driven Marketing Self-Assessment for Communications - explore how data-driven insights and tools can help drive customer acquisition efforts.
-
View
Data-driven Marketing for Communications & Digital Media
Data-driven Marketing for Communications & Digital Media - Offering the Insights You Need to Find the Opportunity and Grow Your Business.
-
ViewPower Marketing with Insights - 5 Tips eBook
5 Tips for insights into the consumer wallet. Reach households likely to have the right financial profile to buy your products or services and have the financial resilience to remain good customers.
-
ViewDeepen Engagement with Best Customers Brochure
5 ways to identify your best customers and boost revenue. In an uncertain economy, find the hidden opportunities in your customer base and expand your engagement with them.
-
ViewDrive Customer Growth eBook
eBook with 7 tips for financial services firms to acquire the right customers, grow share and expand relationships.
-
ReadPopular Digital Targeting Segments for Back-to-School Shoppers
Equifax Digital Targeting Segments - Advertise your products and services to families for their back-to-school, or other seasonal, needs.
-
View6 Ways to Identify Young Affluent Consumers eBook
Less than 20% of young households control more than 80% of the generation’s wealth. These 20% are the Young Affluent. How can you find this attractive audience? Read our eBook.
-
ViewEconomic Insights Suite
Better understand, segment and reach customers as well as analyze markets. Understand your customers with measures of household income, spending, credit, and ability to pay.
-
800+ Digital Targeting Segments
See Our Reach -
ReadIdentify hidden risk within a customer portfolio
Better understand accounts with the most risk of non-payment during economic hardship. Equifax Financial Durability assessment identifies consumers who are 10x more likely to have a Non-Pay Disconnect
-
View
Marketing Solutions for Customer Acquisition Brochure
Improve your customer acquisition campaigns with consumer financial data and digital solutions.
-
ReadManage risk within current customer account portfolio
Equifax helps assess, predict and manage risk within its current credit portfolio.
-
ReadReduce friction and improve outcomes during acquisition sales calls
Equifax can help improve phone-based customer acquisition.
-
ViewEquifax - Better Digital Advertising Through Data eBook
-
ReadUse financial-driven digital targeting to power TV advertising
How to power TV advertising with financial-driven digital targeting.
-
ReadFirms want to reduce CPA of online ad campaigns and target qualified audiences
Surpassing online cost per acquisition (CPA) goals with financial and economic-based audience targeting
-
ReadUnderstanding Consumer Financial Durability
When consumers are under economic stress, differentiate your customers' households by likely financial resilience.
-
Read6 Ways Financial Insights Fuel Marketing
Financial firms are focusing on risk mitigation during the pandemic, but that doesn’t mean financial marketers should simply wait it […] The post 6 Ways Financial Insights Fuel Marketing appeared...
-
ReadReach Marketing Enlightenment
-
800+ Digital Targeting Segments
See Our Reach -
ReadSyndicated Segmentation Framework: More Powerful Marketing
New Segmentation Strategy Can Help Empower Communications Marketers In business, the devil is in the details. For Communications service marketers, […] The post Syndicated Segmentation Framework:...
-
ViewAcquisition Leadership Strategies for Communications & Digital Media
Acquisition strategies for communications and media.
-
Loading More...
