Popular Digital Targeting Segments for Back-to-School Shoppers

Use Digital Targeting Segments from Equifax across multiple categories to advertise your products and services to families for their back-to-school, or other seasonal, needs. This is just a taste of the segments available for online advertising.

Over 800 segments are available, including categories such as Retail, Communications, Sports, Travel/Leisure and Spending Power. Create custom segments enhanced with our financial capacity data, for even more segmentation power!

Learn more on our Digital Targeting Segments microsite

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6 Ways to Identify Young Affluent Consumers eBook
6 Ways to Identify Young Affluent Consumers eBook

Less than 20% of young households control more than 80% of the generation’s wealth. These 20% are the Young...