Drive Retail Segmentation with Economic Insights

Enhancing your retail marketing efforts with economic insights can improve the effectiveness of your campaigns as well as ROI. This best practice can help a retailer:

  • Increase revenue potential and LTV
  • Reduce campaign spend
  • Narrow prospect lists and focus on the right geographical markets

Check out the details in the following infographic. And, for more information on how Equifax can help enhance your marketing, visit our Data-driven Marketing website.

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