Retail Store Planning Use Case

Retail marketers and real estate planners can use insights on household economics
and market potential, in conjunction with their internal data, to better help identify
high-potential customers and prospects for marketing efforts. 
 
By using economic insights from Equifax, retailers can better narrow their target audience, help improve marketing campaign efficiency, and better gauge sales potential for new stores. 

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Shopping and Discretionary Spending - Digital Segments
Shopping and Discretionary Spending - Digital Segments

Use our digital targeting segments to help improve online targeting for back-to-school campaigns.

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Enable retailers to allow consumers to determine eligibility for credit online
Enable retailers to allow consumers to determine eligibility for credit online

Retailers can offer insights allowing consumers to determine their eligibility for credit online.

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