Equifax can help travel marketers acquire new customers, improve campaign productivity and create more tailored messages. Better identify customers / prospects likely to complement your company’s brands, products, and services.
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Marketing Solutions for Travel, Leisure, Entertainment, Hospitality
Data-driven marketing solutions for travel, hospitality, leisure and entertainment.
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ViewEconomic Insights Suite
Better understand, segment and reach customers as well as analyze markets. Understand your customers with measures of household income, spending, credit, and ability to pay.
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Data Dialogues Podcast: Where business leaders share their data stories.
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How Cruise Marketers can Better Identify High-potential Audiences
How Cruise Marketers can Better Identify High-potential Audiences.
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Better Identify Consumers for Hospitality Offers
How to better identify consumers for hospitality offers.
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ReadDrive Retail Segmentation with Economic Insights
Use economic-based segmentation solutions from Equifax to increase customer long-term value and revenue and reduce campaign spend.
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ReadUnderstanding Consumer Financial Durability
Financial insights, like consumer financial durability, can help you see important differences between consumers.
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Marketing Solutions for Customer Acquisition Brochure
Improve your customer acquisition campaigns with consumer financial data and digital solutions.
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Read5 Audience Segments You Should Use This Holiday Season
Use Equifax Digital Targeting Segments to reach online audiences as they start shopping for the holidays.
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800+ Digital Targeting Segments
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ReadPodcast: Holiday Gift or Kick the Can?
How will the latest political news and vaccine rollout impact holiday spending? It was a busy news week with talk […] The post Podcast: Holiday Gift or Kick the Can? appeared first on Equifax...
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ReadMarket Pulse: Year-End Holiday Spending Trends, Economic Insights
This is a recap of the December 10 webinar, Market Pulse: Consumer Spending Trends and Expectations. We’re sharing key insights […] The post Market Pulse: Year-End Holiday Spending Trends,...
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ReadHoliday 2020 Consumer Spending: Your Questions Answered
Businesses must learn how to take advantage of seasonal spending, while protecting their portfolios and mitigating risk. For the December […] The post Holiday 2020 Consumer Spending: Your...
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ReadEnable retailers to allow consumers to determine eligibility for credit online
Retailers can offer insights allowing consumers to determine their eligibility for credit online.
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ReadEstimated household-level total income helps mortgage servicers and investors
With estimated household-level total income, servicers can enhance customer retention and investors can better analyze and predict accounts that are likely to prepay.
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ReadBuy Now, Pay Later FinTechs: Gifting Greater Financial Health
Buy Now, Pay Later FinTechs are Well-Positioned to Drive Holiday Sales in 2020 Buy now, pay later FinTechs are well-positioned […] The post Buy Now, Pay Later FinTechs: Gifting Greater Financial...
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ViewBetter Digital Advertising Through Data
Data in advertising can be used to learn more about existing customers, target potential customers, and even find new ones. Equifax Data-driven Marketing can help.
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ReadLuxury Travelers – Where Do They Live?
In the past we explored preferred travel destinations and activities of U.S. households. This month, we decided to take a closer look at where households who are likely to take luxury vacations...
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ReadTop Vacation Destinations for High Income Households
With the summer travel season on the horizon, we decided to take a look at the travel preferences of high income households ($100K-$200K estimated annual household income). The maps in this post...
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ReadBuild Effective Holiday Auto Promotions
Who has the Financial Capacity to Buy this Holiday Season? During the holiday season, automotive ads and promotions used to […] The post Build Effective Holiday Auto Promotions appeared first on...
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800+ Digital Targeting Segments
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Travel and Hospitality Propensity - Digital Targeting Segments
Travel and Hospitality Digital Targeting Segments help travel brands and marketers – such as cruise companies, resorts, or tourist destinations – enhance their online marketing efforts.
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ReadFirms want to reduce CPA of online ad campaigns and target qualified audiences
Surpassing online cost per acquisition (CPA) goals with financial and economic-based audience targeting
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