Equifax can help travel marketers acquire new customers, improve campaign productivity and create more tailored messages. Better identify customers / prospects likely to complement your company’s brands, products, and services.
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ReadDrive Retail Segmentation with Economic Insights
Use economic-based segmentation solutions from Equifax to increase customer long-term value and revenue and reduce campaign spend.
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Marketing Solutions for Customer Acquisition Brochure
Improve your customer acquisition campaigns with consumer financial data and digital solutions.
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Data Dialogues Podcast: Where business leaders share their data stories.
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Read5 Audience Segments You Should Use This Holiday Season
Use Equifax Digital Targeting Segments to reach online audiences as they start shopping for the holidays.
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ReadPodcast: Holiday Gift or Kick the Can?
How will the latest political news and vaccine rollout impact holiday spending? It was a busy news week with talk […] The post Podcast: Holiday Gift or Kick the Can? appeared first on Equifax...
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ReadMarket Pulse: Year-End Holiday Spending Trends, Economic Insights
This is a recap of the December 10 webinar, Market Pulse: Consumer Spending Trends and Expectations. We’re sharing key insights […] The post Market Pulse: Year-End Holiday Spending Trends,...
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ReadHoliday 2020 Consumer Spending: Your Questions Answered
Businesses must learn how to take advantage of seasonal spending, while protecting their portfolios and mitigating risk. For the December […] The post Holiday 2020 Consumer Spending: Your...
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ReadEnable retailers to allow consumers to determine eligibility for credit online
Retailers can offer insights allowing consumers to determine their eligibility for credit online.
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ReadEstimated household-level total income helps mortgage servicers and investors
With estimated household-level total income, servicers can enhance customer retention and investors can better analyze and predict accounts that are likely to prepay.
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800+ Digital Targeting Segments
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ReadBuy Now, Pay Later FinTechs: Gifting Greater Financial Health
Buy Now, Pay Later FinTechs are Well-Positioned to Drive Holiday Sales in 2020 Buy now, pay later FinTechs are well-positioned […] The post Buy Now, Pay Later FinTechs: Gifting Greater Financial...
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ViewBetter Digital Advertising Through Data
Data in advertising can be used to learn more about existing customers, target potential customers, and even find new ones. Equifax Data-driven Marketing can help.
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ReadBuild Effective Holiday Auto Promotions
Who has the Financial Capacity to Buy this Holiday Season? During the holiday season, automotive ads and promotions used to […] The post Build Effective Holiday Auto Promotions appeared first on...
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ReadFirms want to reduce CPA of online ad campaigns and target qualified audiences
Surpassing online cost per acquisition (CPA) goals with financial and economic-based audience targeting
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ReadUnderstanding Consumer Financial Durability
Financial insights, like consumer financial durability, can help you see important differences between consumers.
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ReadSpotlight on 2020 Holiday Shopping and Discretionary Spending
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ReadDigital Campaigns for Mother's and Father's Days
Find high-potential digital audiences for Mother's Day and Father's Day promotions and all your campaigns.
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ReadGetting to Know Holiday Shopper Segments
Want to reach key digital audiences? Let’s get to know a few of our retail digital targeting segments – Jewelry Buyers, Luxury Shoppers, and Mass Market/Discount Shoppers.
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ReadInsights on US International Travelers
White Paper Discusses Forecasts, Consumer Profiles, Spending Patterns and Key Segments IXI Services has teamed up with EyeforTravel, a UK-based travel consultancy, to produce an in-depth look at...
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Marketing Solutions for Travel, Leisure, Entertainment, Hospitality
Data-driven marketing solutions for travel, hospitality, leisure and entertainment.
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800+ Digital Targeting Segments
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ReadOnline Shopping Habits by Age and Income Tier
With the holiday shopping season ramping up, we wanted to see how age and income impact households’ likely dominant online shopping preferences. The post Online Shopping Habits by Age and Income...
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ReadLuxury Travelers – Where Do They Live?
In the past we explored preferred travel destinations and activities of U.S. households. This month, we decided to take a closer look at where households who are likely to take luxury vacations...
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