Equifax can help travel marketers acquire new customers, improve campaign productivity and create more tailored messages. Better identify customers / prospects likely to complement your company’s brands, products, and services.

  • Equifax - Better Digital Advertising Through Data eBook

    Equifax - Better Digital Advertising Through Data eBook

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  • Marketing Solutions for Travel, Leisure, Entertainment, Hospitality

    Marketing Solutions for Travel, Leisure, Entertainment, Hospitality

    Data-driven marketing solutions for travel, hospitality, leisure and entertainment.

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  • Economic Insights Suite

    Economic Insights Suite

    Better understand, segment and reach customers as well as analyze markets. Understand your customers with measures of household income, spending, credit, and ability to pay.

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  • How Cruise Marketers can Better Identify High-potential Audiences

    How Cruise Marketers can Better Identify High-potential Audiences

    How Cruise Marketers can Better Identify High-potential Audiences.

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  • Better Identify Consumers for Hospitality Offers

    Better Identify Consumers for Hospitality Offers

    How to better identify consumers for hospitality offers.

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  • Travel and Hospitality Propensity - Digital Targeting Segments

    Travel and Hospitality Propensity - Digital Targeting Segments

    Travel and Hospitality Digital Targeting Segments help travel brands and marketers – such as cruise companies, resorts, or tourist destinations – enhance their online marketing efforts.

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  • Understanding Consumer Financial Durability

    Understanding Consumer Financial Durability

    When consumers are under economic stress, differentiate your customers' households by likely financial resilience.

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  • Top Vacation Destinations for High Income Households

    Top Vacation Destinations for High Income Households

    With the summer travel season on the horizon, we decided to take a look at the travel preferences of high income households ($100K-$200K estimated annual household income). The maps in this post...

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  • 800+ Digital Targeting Segments

    See Our Reach
  • Segmentation using Economic Cohorts

    Segmentation using Economic Cohorts

    Segmentation using Economic Cohorts provides marketers a complete picture of the customer wallet in combination with key demographic, behavioral and lifestyle attributes.

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  • Economic Cohorts - Cluster Details

    Economic Cohorts - Cluster Details

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  • Marketing Solutions for Customer Acquisition Brochure

    Marketing Solutions for Customer Acquisition Brochure

    Improve your customer acquisition campaigns with consumer financial data and digital solutions.

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  • Drive Retail Segmentation with Economic Insights

    Drive Retail Segmentation with Economic Insights

    Use economic-based segmentation solutions from Equifax to increase customer long-term value and revenue and reduce campaign spend.

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  • 5 Audience Segments You Should Use This Holiday Season

    5 Audience Segments You Should Use This Holiday Season

    Use Equifax Digital Targeting Segments to reach online audiences as they start shopping for the holidays.

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  • Luxury Travelers – Where Do They Live?

    Luxury Travelers – Where Do They Live?

    In the past we explored preferred travel destinations and activities of U.S. households. This month, we decided to take a closer look at where households who are likely to take luxury vacations...

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  • Economic Cohorts brochure

    Economic Cohorts brochure

    Economic Cohorts - Segment Households by What Matters Most – a View of Household Economics.

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  • Enable retailers to allow consumers to determine eligibility for credit online

    Enable retailers to allow consumers to determine eligibility for credit online

    Retailers can offer insights allowing consumers to determine their eligibility for credit online.

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  • Buy Now, Pay Later FinTechs: Gifting Greater Financial Health

    Buy Now, Pay Later FinTechs: Gifting Greater Financial Health

    Buy Now, Pay Later FinTechs are Well-Positioned to Drive Holiday Sales in 2020 Buy now, pay later FinTechs are well-positioned […] The post Buy Now, Pay Later FinTechs: Gifting Greater Financial...

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  • Vacation Activity Preferences

    Vacation Activity Preferences

    With summer vacation season in full swing, we decided to take a look at the preferred domestic vacation activities of U.S. households using our Economic Cohorts framework. The post Vacation...

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  • 800+ Digital Targeting Segments

    See Our Reach
  • US International Travel – Secure in Suburbia Segment

    US International Travel – Secure in Suburbia Segment

    Recreational travel outside the US is fueled by many factors, starting with income. The better travel marketers can understand consumers, the better they can connect with their ideal, most...

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  • US International Travel – Affluent Empty Nests Segment

    US International Travel – Affluent Empty Nests Segment

    Recreational travel outside the US is fueled by many factors, starting with income. The better travel marketers can understand consumers, the better they can connect with their ideal, most...

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