Retail Propensity Digital Targeting Segments

October 4, 2017

Retail Propensity Digital Targeting Segments help retail marketers of mass market, upscale and luxury brands enhance their online marketing efforts by better reaching consumers likely to have specific buying tendencies and the economic capacity to purchase your products and services – such as those likely to be luxury shoppers, shop for children, or prefer mass market/discount stores.

Retail marketers can better optimize their online ad budgets by using Retail Digital Targeting Segments to version ads and messages as well as optimize landing pages based on online visitors’ likely retail buying propensities and ability to buy.

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Retail Store Planning Use Case
Retail Store Planning Use Case