Banking & Lending Marketers
Equifax offers customer targeting, segmentation, and market tracking solutions and services for financial services firms to optimize marketing efforts, identify growth markets, and enhance practice and performance management.
-
Read PDFData-driven Marketing Self-Assessment for Financial Services
-
Read ArticleBaby Boomer Wallets are Booming
Baby Boomers represent about 37.5% of U.S. households and with their healthy wallets, you might want to know a bit more about their finances and where you can reach them. Check out this...
-
Read PDF
Optimizing Digital Marketing Spend in Financial Services
A Multi-touch Attribution Study on the Role of Facebook, Display and Search Marketing in Financial Services
-
Read PDF
Digital Targeting Segments for Business to Business
-
Digital Targeting Segments
Learn More -
1:28Watch VideoWealthComplete HD - Financial Insights to Better Assess Customer Opportunity from Day One
WealthComplete HD enables financial services firms to better understand customer financial potential from Day One, and better pinpoint high-potential prospects with the right message.
-
Read ArticleOptimize Marketing Spend! ROI Calculator
Find out how much you can optimize your marketing spend with our ROI Calculator!
-
Read PDF
Banks Turn Big Data into Big Revenue
-
Read PDF
Segmentation Tips for Credit Unions
-
Read PDF
Firm Drives Omni-Channel Marketing - Case Study
-
Read PDF
Marketing Solutions for Credit Unions
-
Read ArticleGen X Households with High Total Income
Seeking to capture Gen X dollars? Find out where to find those with the highest total income. The post Gen X Households with High Total Income appeared first on Equifax Data-driven Marketing.
-
Read ArticleHigh Asset Gen Xers: Spread Across the Nation
Marketing to Gen X households? Find out where to find those likely to have high median assets. The post High Asset Gen Xers: Spread Across the Nation appeared first on Equifax Data-driven Marketing.
-
Read ArticleConnect with Current and Future Millennial Investors via Digital Channels
Financial marketers: Which Millennial segments are likely to benefit from your financial products and services and how can you reach them? The post Connect with Current and Future Millennial...
-
Read PDF
Increase New Client Assets by Targeting the Right Audience Case Study
-
Read PDF
Determining the Opportunity & Creating Client Treatment Groups - Banking
-
Read PDF
Upward Mobility Income Range Digital Targeting Segments
-
Read ArticleMetro Areas with Big Gains in Discretionary Spending
Life is getting more expensive. Plus, population shifts across the U.S. are bringing new cash to many markets. Which regions have the highest estimated median discretionary spending per...
-
Read PDF
The Data-Centric Org 2018 - DMA-IAB-Winterberry Group
-
Read PDF
Digital Capabilities Overview
-
Read PDF
Identifying Cross-Sell Candidates - Brokerage to Deposit
-
Loading More...
