Credit Union Best Practice - Drive Deposit Growth

April 30, 2019

Credit unions may struggle to identify the best members to engage for campaigns focused on bringing in incremental deposit dollars.

Credit unions can work with Equifax to conduct an analysis of the deposit growth potential of their member-base. By understanding the amount of deposits held by current members at other firms, credit union marketers can recognize the size of the opportunity and set goals to capture a portion
of those deposits.

For more information visit our Data-driven marketing website, or the Banking section of our Resource Hub.

Previous Article
Marketing Measurement: Leader or Laggard?
Marketing Measurement: Leader or Laggard?

Next Article
Forrester Report: How Holistic Marketing Measurement Drives Business Success
Forrester Report: How Holistic Marketing Measurement Drives Business Success

Holistic Marketing Measurement Drives Business Success Report. Equifax has partnered with Forrester on the ...

600+ Digital Targeting Segments

See Details/Reach