Our marketing solutions help auto teams gain insight on households’ estimated financial capacity, optimize website traffic, and power cross-channel marketing. We help fill the lead funnel by targeting consumers likely to have the financial ability and propensity to purchase your brands and models, as well as enhance CRM systems and predictive models to develop optimal shopper profiles and targeting segments for use in direct mail, email, online, mobile, and addressable TV.
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Gen X Households with High Total Income
Seeking to capture Gen X dollars? Find out where to find those with the highest total income. The post Gen X Households with High Total Income appeared first on Equifax Data-driven Marketing.
High Asset Gen Xers: Spread Across the Nation
Marketing to Gen X households? Find out where to find those likely to have high median assets. The post High Asset Gen Xers: Spread Across the Nation appeared first on Equifax Data-driven Marketing.
Millennials that are Likely to Spend Big on Discretionary Items
Millennial Marketers: Which Millennial segments are likely to spend big on discretionary items and how can you reach them? The post Millennials that are Likely to Spend Big on Discretionary...
Does your state have high spenders or low spenders? Take a look at the table below to see which states have the highest concentration of households for the top tier of average estimated...
