Our marketing solutions for auto provide insights to identify consumers that are likely to have both the propensity for the brand/model and the financial ability to purchase or lease. See the Marketing Solutions for Automotive overview to learn more about how we help auto marketers fill the lead funnel with high potential consumers, boost segmentation by identifying households that are likely to be able to spend more, and connect with optimal consumers across traditional and digital channels. We also work with auto teams to personalize the consumer’s journey on your website, showing them appropriate brands, models, and options based on their estimated financial characteristics.
600+ Digital Targeting Segments
See Details/ReachOther content in this Stream
Holistic Marketing Measurement Drives Business Success Report. Equifax has partnered with Forrester on the current state of marketing measurement. Mature leaders see exponential business benefits.
Freedom First wanted to quickly bring in new deposits to fuel liquidity and balance their portfolio. This effort, in partnership with Equifax Data-driven Marketing, met and exceeded goals for the camp
A Multi-touch Attribution Study on the Role of Facebook, Display and Search Marketing in Financial Services
Gen X Households with High Total Income
Seeking to capture Gen X dollars? Find out where to find those with the highest total income. The post Gen X Households with High Total Income appeared first on Equifax Data-driven Marketing.
High Asset Gen Xers: Spread Across the Nation
Marketing to Gen X households? Find out where to find those likely to have high median assets. The post High Asset Gen Xers: Spread Across the Nation appeared first on Equifax Data-driven Marketing.
Millennials that are Likely to Spend Big on Discretionary Items
Millennial Marketers: Which Millennial segments are likely to spend big on discretionary items and how can you reach them? The post Millennials that are Likely to Spend Big on Discretionary...
Does your state have high spenders or low spenders? Take a look at the table below to see which states have the highest concentration of households for the top tier of average estimated...
