Reaching the Right Audience Online with Wealth-Based Targeting

Financial services firms and their agencies have a wide variety of options when it comes to targeting online consumers. Yet reaching the right consumers in the digital world is challenging.

Read this case study to learn how a leading financial services firm leveraged wealth-based Digital Targeting Segments to reach high-asset visitors and serve ads to consumers that were likely to have the desired financial characteristics for its products and services.

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Financial Cohorts - Cluster Details
Financial Cohorts - Cluster Details

Financial Cohorts - Cluster details provide households’ likely economics, including a more accurate and com...

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