• 4 New Marketing Trends in Financial Services

    4 New Marketing Trends in Financial Services

    The coronavirus pandemic has altered the U.S. economic landscape triggering a significant slowdown in marketing activity across industries. As such, […] The post 4 New Marketing Trends in...

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  • Marketing Strategy Shifts During COVID-19

    Marketing Strategy Shifts During COVID-19

    During the COVID-19 crisis, the ability to shift your customer strategy and your marketing strategy depends heavily on having the […] The post Shift Your Marketing Strategy During COVID-19...

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  • Shifting Your Marketing Message During COVID-19

    Shifting Your Marketing Message During COVID-19

    Financial brands have slashed volumes during the COVID-19 pandemic, but that doesn’t mean they have stopped marketing, says Equifax partner […] The post Shifting Your Marketing Message During...

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  • 3 Actions to Take Now to Improve Your Account Management

    3 Actions to Take Now to Improve Your Account Management

    During the new realities of the current economic crisis, financial marketers are wondering how to mitigate delinquencies and defaults in […] The post 3 Actions to Take Now to Improve Your Account...

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  • Auto Industry Recovery: 3 Key Takeaways

    Auto Industry Recovery: 3 Key Takeaways

    The economic uncertainty caused by COVID-19 has impacted the automotive industry in complex ways. The entire auto ecosystem has been […] The post Auto Industry Recovery: 3 Key Takeaways appeared...

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  • 6 Ways Financial Insights Fuel Marketing

    6 Ways Financial Insights Fuel Marketing

    Financial firms are focusing on risk mitigation during the pandemic, but that doesn’t mean financial marketers should simply wait it […] The post 6 Ways Financial Insights Fuel Marketing appeared...

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  • The Importance of Overall Portfolio Reviews

    The Importance of Overall Portfolio Reviews

    Gain a Competitive Advantage with Portfolio Reviews The world has changed quite considerably in a short amount of time. The […] The post The Importance of Overall Portfolio Reviews appeared first...

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  • How Advanced Ad Targeting Can Fast Track the Automotive Recovery

    How Advanced Ad Targeting Can Fast Track the Automotive Recovery

    No doubt, the global COVID-19 pandemic has significantly disrupted industries across America, especially automotive.  While an estimated 30+ million have […] The post How Advanced Ad Targeting Can...

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  • April Market Pulse: You Ask, We Answer

    April Market Pulse: You Ask, We Answer

    In this blog series, Equifax and expert guest speakers answer top of mind questions from attendees on the weekly Market […] The post April Market Pulse: You Ask, We Answer appeared first on...

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  • Examining the Past to Understand the Future

    Examining the Past to Understand the Future

    Comparing Historic Patterns with Current Trends During Unprecedented Times Great societal changes bring about big questions – and often, a […] The post Examining the Past to Understand the Future...

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  • How Lenders Can Verify Employment Information

    How Lenders Can Verify Employment Information

    Fraudulent Employment Data in Mortgage Loan Applications Cause Risks for Industry, Lenders and Borrowers During flight school, pilots are taught […] The post How Lenders Can Verify Employment...

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  • Predicting Bankruptcies: Do You Know What You Don’t Know?

    Predicting Bankruptcies: Do You Know What You Don’t Know?

    This question sounds absurd. But this is one of the most important questions lenders must ask themselves when making consumer […] The post Predicting Bankruptcies: Do You Know What You Don’t Know?...

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