Segmentation Solutions for Retailers

Today’s retailers have been working with data and segmentation systems for years, although those systems are often siloed across departments.  By incorporating data-driven measures of economic capacity and a comprehensive economic-based segmentation system, retailers can gain a holistic view of customers and prospects, better identify likely high spenders other high-potential audiences, and deliver messages that better resonate with desired households across both offline and online channels.

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Retail Store Planning Use Case
Retail Store Planning Use Case

Solutions for retail marketing - retail store planning.

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Economic Cohorts brochure
Economic Cohorts brochure

Economic Cohorts - Segment Households by What Matters Most – a View of Household Economics.

800+ Digital Targeting Segments

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