Digital Targeting Segments - WealthComplete HD

Financial marketers can enhance their online strategy by using wealth-based Digital Targeting Segments to target online visitors based on an estimate of consumer’s household-level total asset wealth and total deposit wealth – useful for versioning ads and product offers, optimizing landing pages, and focusing brand campaigns on consumers with high asset growth potential. 

Built on a foundation of direct-measured, anonymous consumer assets, WealthComplete Digital Targeting Segments lend an enhanced level of accuracy in reaching online visitors based on their likely wealth levels. This online model excludes protected class variables and is ideal for enterprise-wide marketing applications

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